Why Wharf Express?
Today more than ever, people are paying close attention to what they eat. Consumers demand a high quality, fresh product and expect a pleasant experience. The Wharf Express truly is a franchise model unlike any other. Fresh and fast is where the Fast Casual segment of the restaurant business has flourished, attracting a quick moving, affluent customer base that has money to spend and demands higher quality than traditional fast food. With this in mind, the Duggar’s dreamed of starting a Seafood Restaurant Franchise, they had some key criteria they felt must be met to create a successful business opportunity worthy of franchising.
- Manageable hours
- Lower than average build-out and startup costs
- Reasonable lease rates
- Low labor costs and overhead
- Proven and highly efficient operating system
- Proprietary recipes
- Quick serve times
- Highly competitive seafood purchasing
- Solid margin potential for the Franchisee
- Fresh, Quality product to be proud of